Computer and Mathematical · Holland code IAC
Web and Digital Interface Designers
Design digital user interfaces or websites. Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices. May use web framework applications as well as client-side code and processes. May evaluate web design following web and accessibility standards, and may analyze web use metrics and optimize websites for marketability and search engine ranking. May design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design. May create graphics used in websites and manage website content and links.
Also called: Web Architect, Web Design Specialist, Web Designer, Webmaster, UI Developer (User Interface Developer), UX Developer (User Experience Developer), UX Engineer (User Experience Engineer), Web Administration Coordinator (Web Admin Coordinator).
O*NET 15-1255.00
At a glance
- US median annual pay
- $104,000
- Middle half earn $73,290 to $158,820. BLS OEWS, May 2025.
- Preparation needed
- Job Zone 4 of 5
- Considerable preparation. Zone 1 is little or none; zone 5 is graduate-level.
What the work involves
The tasks workers in this occupation rate as most important, from the O*NET survey.
- Identify problems uncovered by testing or customer feedback, and correct problems or refer problems to appropriate personnel for correction.
- Design, build, or maintain Web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.
- Write supporting code for Web applications or Web sites.
- Perform Web site tests according to planned schedules, or after any Web site or product revision.
- Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of Web development projects.
- Collaborate with management or users to develop e-commerce strategies and to integrate these strategies with Web sites.
- Develop new visual design concepts and modify concepts based on stakeholder feedback.
- Maintain understanding of current Web technologies or programming practices through continuing education, reading, or participation in professional conferences, workshops, or groups.
Skills and knowledge it leans on
Skills
- Reading Comprehension3.8 / 5
- Critical Thinking3.5 / 5
- Active Listening3.4 / 5
- Active Learning3.4 / 5
- Writing3.1 / 5
- Speaking3.1 / 5
Knowledge areas
- Computers and Electronics4.0 / 5
- English Language3.8 / 5
- Customer and Personal Service3.6 / 5
- Administration and Management3.1 / 5
- Sales and Marketing2.9 / 5
- Design2.8 / 5
Importance ratings on O*NET’s 1 to 5 scale. Higher means the occupation depends on it more.
Who tends to enjoy it
How strongly this occupation draws on each of the six Holland interest types, which is the same profile the career interests test compares you against.
- Realistic26
- Investigative65
- Artistic58
- Social20
- Enterprising36
- Conventional57
The same work abroad
Other countries classify jobs differently, so these are the closest matches through the international ISCO-08 standard, not exact equivalents.
European occupation titles (ESCO)
- 3D modeller · DE 3D-Artist/3D-Artistin · FR modélisateur 3D/modélisatrice 3D
- digital games designer · DE Game-Designer/Game-Designerin · FR concepteur de jeux numériques/conceptrice de jeux numériques
- digital media designer · DE Entwickler Digitale Medien/Entwicklerin Digitale Medien · FR concepteur de médias numériques/conceptrice de médias numériques
- graphic designer · DE Grafikdesigner/Grafikdesignerin · FR graphiste
- user experience analyst · DE User Experience Analyst · FR analyste d’expérience utilisateur
- user interface developer · DE Entwickler von Benutzeroberflächen/Entwicklerin von Benutzeroberflächen · FR développeur d’interface utilisateur/développeuse d’interface utilisatrice
Closest UK occupation groups (SOC 2020)
- Web design professionals (2141)31,200 employed
- IT business analysts, architects and systems designers (2133)212,200 employed
- Graphic and multimedia designers (2142)123,000 employed
Employment is the UK Annual Population Survey for April 2025 to March 2026, all workers in the group, which can be broader than this one occupation.
Pay across Europe, for the whole group
Median annual earnings of all employees in “Professionals”. This is the broad ISCO group this occupation falls in, not the occupation itself, so treat it as context for the wage level, not as a salary for this job.
| Country | Median pay |
|---|---|
| Belgium | €61,714 |
| Germany | €59,529 |
| Ireland | €56,877 |
| Austria | €55,374 |
| Netherlands | €53,595 |
| Sweden | €43,567 |
| France | €41,515 |
| Spain | €35,735 |
| Italy | €33,649 |
| Portugal | €26,072 |
| Poland | €14,380 |
Eurostat Structure of Earnings Survey, businesses with ten or more employees outside public administration, in euro and not adjusted for the cost of living. Reference years differ between sources: the US, Japan and Europe figures on this page come from different survey years, so compare them as rough levels, not to the euro or yen.
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